{"id":4794,"date":"2024-04-04T09:47:25","date_gmt":"2024-04-04T14:47:25","guid":{"rendered":"https:\/\/provimarcas.com\/?p=4794"},"modified":"2024-04-15T16:11:24","modified_gmt":"2024-04-15T21:11:24","slug":"el-impacto-del-rojo-en-coca-cola-mas-que-un-color-una-estrategia-de-marca","status":"publish","type":"post","link":"https:\/\/provimarcas.com\/en\/el-impacto-del-rojo-en-coca-cola-mas-que-un-color-una-estrategia-de-marca\/","title":{"rendered":"EL IMPACTO DEL ROJO EN COCA-COLA: M\u00c1S QUE UN COLOR, UNA ESTRATEGIA DE MARCA"},"content":{"rendered":"<p style=\"font-weight: 400;\">\u201c<em>El color rojo de las latas de Coca-Cola ha trascendido su mero prop\u00f3sito est\u00e9tico para convertirse en un elemento emblem\u00e1tico de la marca, con un impacto psicol\u00f3gico y comercial significativo que se extiende mucho m\u00e1s all\u00e1 de una simple elecci\u00f3n com\u00e1tica. Desde su adopci\u00f3n en 1955, este distintivo tono carmes\u00ed ha sido cuidadosamente seleccionado y utilizado estrat\u00e9gicamente por Coca-cola, no solo para destacarse en los estantes de las tiendas, sino tambi\u00e9n para generar una conexi\u00f3n emocional y una identidad visual \u00fanica que trasciende fronteras geogr\u00e1ficas y culturales.<\/em>\u201d<\/p>\n<p>&nbsp;<\/p>\n<p>Informaci\u00f3n tomada de Puro Marketing.<\/p>\n<p><a href=\"https:\/\/www.puromarketing.com\/146\/213590\/impacto-rojo-coca-cola-color-estrategia-marca\">https:\/\/www.puromarketing.com\/146\/213590\/impacto-rojo-coca-cola-color-estrategia-marca<\/a><\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>\u201cEl color rojo de las latas de Coca-Cola ha trascendido su mero prop\u00f3sito est\u00e9tico para convertirse en un elemento emblem\u00e1tico de la [&hellip;]<\/p>","protected":false},"author":3,"featured_media":4795,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - 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